Hostel Health Tip
Organic SEO is 5.66 times better than paid advertising
If you have budget for paid search, do your research. Be specific in your keywords (use the keyword tool to help), and look at what your competitors do first. It can be a very effective traffic driver, but can also be a very expensive way to attract people to your site.
Video drives 50 times more traffic than plain text
Using video is a great way to engage your audience and to boost your blog
Organic traffic isn't always direct - referrals are great too
Try to register with relevant search directories - some take a while and some you can pay for (such as Yahoo), but they will immediately improve your ranking.
Get on top of your content by creating it yourself. Start a blog and try to add relevant topics.
Writing a blog is great for your website as it means fresh and original content is added regularly. A site needs to be constantly evolving and updating for Google to think it is still relevant and not stale.